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5 Reasons to Aim for Social Depth over Social Breadth

By David N Johnson | Comments Off on 5 Reasons to Aim for Social Depth over Social Breadth

We live in a social world that puts more emphasis on the amount of people you’re connected to than the depth of those connections. I must admit, I’ve fallen into the same thought process and just recently have begun to pull myself out of it. In the beginning this wasn’t the case, I began my…

Relationships Matter – An Introduction to a New Trust Equation

By David N Johnson | Comments Off on Relationships Matter – An Introduction to a New Trust Equation

Things make us happy, people make us even happier. Why? Because relationships matter. In a Swedish research study titled A Collective Theory of Happiness: Words Related to the Word ‘Happiness’ researches analyzed words that appeared online with the word happy and it’s synonyms. Words that represented terms for things, such as iphone, appeared much less than…

Is Your Perspective Limiting Your Strategic Vision?

By David N Johnson | Comments Off on Is Your Perspective Limiting Your Strategic Vision?

If you want to gain market share in these turbulent times, you must first adopt a new way of thinking. The old way of thinking about marketing, your customers, sales and customer service has to go by the wayside or your business will shrivel up and die. I know those seem like harsh words because they are and…

Perception Vs Reality: The Social Chasm

By David N Johnson | Comments Off on Perception Vs Reality: The Social Chasm

Before digging into this post I think it’s important to note that the idea for this post came from the pastor of my church this past week. No, this isn’t going to be a religious diatribe, I just wanted to point out that little tidbit. In the sermon he was talking about the perception of…

Business Codes – Creating A Moral Compass

By David N Johnson | Comments Off on Business Codes – Creating A Moral Compass

For those of you that have been following my posts for a while, know that I recently switched URLS. This is a post from my other blog. I’ve been moving these over and while this was written a while ago it’s timeless advice. Read on. We are our businesses. We live in transparent times where…

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